Indian Olympic Association to ban chinese sponsors
Indian Olympic Association to ban chinese sponsors

Indian Olympic Association to ban Chinese sponsors

The atrocities faced by the Indian Army due to the Chinese counterparts at the Galwan Valley has made the Indian Olympic Association (IOA) take note of the situation. The national body is planning to boycott all things Chinese and considering to completely ban chinese sponsors.

What IOA’s top bosses to ban chinese sponsors

This comes in the wake of the killing of 20 Indian soldiers in the Galwan region of the Line of Actual Control (LAC) on June 15. Secretary-general of Indian Olympic Association, Rajiv Mehta has said that the country comes first, no matter what.

Mehta also said that IOA is in talks for boycotting Chinese sponsors like Li Ning. In 2018, Chinese sports company Li Ning had signed an agreement with IOA to sponsor them until the Tokyo Olympics. Although the company is the kitting partner the country comes first with regards to national security.

IOA treasurer has some strong words

IOA treasurer, Anandeshwar Pandey has opined that the Olympic body should immediately snap its sponsorship deal. He also said that it is high time and we need to oppose China and its products. Everyone should stand united and IOA should take a call at its Annual General Meeting.

In order to make a conclusive decision on banning Chinese products, the IOA General House needs to unite. The General House consists of presidents and secretaries of the national sports federations (NSFs) besides chiefs and secretaries of state Olympic associations.

Reportedly, the value of Li Ning’s deal with the Indian Olympic Association is estimated to be worth Rs 5-6 crore. The agreement states that the company shall be providing footwear, apparel and leisurewear to the Indian athletes and officials.

IOA has further tendered its support to any of the decisions that will be taken by Prime Minister Narendra Modi. Having said that, IOA’s top management will be taking a united decision in the best interest of the country.

Other National Sporting bodies join forces

The Indian Weightlifting Federation (IWF) secretary Sahdev Yadav has said that all the Indian sports federations need to start boycotting Chinese sports products soon. He strongly suggested to not play sports if one is using Chinese sporting goods.

The Badminton Association of India (BAI) secretary Ajay Singhania will welcome all the decisions that shall be taken by the PM in the interest of the nation.

IPL to be conducted in October as per reports

About the author

Antriksh Jaiswal

Antriksh Jaiswal

Antriksh is the editor-in-chief at India In Sports who believes in creating a positive difference in society through the medium of sports.

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